Dr Sean Arendse on Cryolyplosis

This week on Aesthetics Uncensored Podcast: Have you heard of Cryolipolysis yet?
Probably one of the most hot topics in the aesthetic industry now and we will hear it straight from the wonderful Dr Sean Arendse. Dr. Arendse is an Emergency Physician and Director of Flawless Rejuvenation.
In this podcast you will get to know more about how Cryolipolysis works, busted some myths about body contouring, and find out what Zebrafish Collective is all about!
Subscribe to our podcast on Apple, Google and Spotify 💛 Also available on all other podcast channels.⠀

 

 

Transcript- Dr Sean Arendse on Cryolipolysis

Trish

Hello, listeners. It’s Trish Hammond here joined with Nicole Montgomery and today we are speaking to the wonderful Dr. Sean Arendse. Now, Dr. Arendse is an Emergency Physician and Director of Flawless Rejuvenation. They’ve got two clinics, one in Hampton and one Toorak, Victoria. So Dr. Arendse had a vision to balance his senior emergency consultancy role and a leading hospital by creating aesthetic clinics that raise the bar of safe practice in the cosmetic industry. And Flawless Rejuvenation is the multi award winning Melbourne clinics cater right? And that brings together state of the art equipment, the best in class qualified staff, together with leading edge treatments in a luxury setting. So they aim to provide a service beyond the industry norm and they do this by employing the best clinicians with university education. So welcome, Dr. Sean.

 

Dr Sean

Thanks, Trish. Thanks, Nick, for having me.

Trish

It’s lovely. And how are you today, Nicole?

Nic

I am well thank you very happy to be chatting to you guys.

Trish

Today our topic is going to be pretty much about body contouring and we’re going to talk specifically about it. I shall ask the first question, so Dr Sean, what do you think is the biggest misconception about body contouring?

Dr Sean

I think the biggest misconception is that people think that body contouring is a weight loss program. And it’s not that they sign up to whatever device they’re being sold. And they think that this is going to give them an overall weight reduction or increase in their fitness and it really isn’t going to do that. It’s not going to replace their healthy diet and healthy exercise. 

Trish

Yeah, that’s true. Sort of like it’s not some you know, you’re not going to…

Dr Sean

It’s not a magic one. I wish it was but it’s not a magic wand to everyone’s body issues. 

Trish

Yeah, it’s like a bit of an add on I guess for one of a better word.

Dr Sean

Absolutely.

Nic

So um, Sean, we have seen quite a bit on Instagram and Facebook lately. The lovely Linda Evangelista, I remember her many years ago when she said that she wouldn’t get out of bed for less than $10,000 a day. Do you remember that?

Dr Sean  

I did. I think we all had a crush on Linda. She was stunning. She still is stunning but back in a suit modern day she was there. She was amazing. I remember her on the George Michael video. Yes, amazing.

Nic

Yes. So well. Lately, she’s been in the news for the wrong reasons, because she believes that she’s unrecognizable. And quite a few people who have seen recent photos of her are quite shocked. And she’s attributed this to paradoxical adipose hyperplasia. And that this condition is from as a result, or this complication maybe is a better word as a result of having cryolipolysis. Have you seen this in the news?

Dr Sean  

I have seen this in the news. And I think she’s jumping to conclusions there. And I mean, the pictures that I’ve seen of Linda, they’ve only been headshots. And as we all do, when we age we tend to put on some weight and we put on weight around our face. Paradoxical Adipose Hyperplasia really is a consequence of the handpiece of the cryolipolysis. So it is very localized in where that reaction happens. It doesn’t happen all over the body. If you have CoolSculpting on your tummy, you’re not going to get paradoxical adipose hyperplasia on your face. And I think that she’s attributing overall weight gain to CoolSculpting. And I mean, I’d like to see the before and after pictures and the actual zones of PAH that she’s saying that she’s got, and yes, she may be unrecognizable, and she may be disfigured with this with CoolSculpting. But the pictures that we’re seeing in the media are headshots. 

Nic

When I looked at the picture, I couldn’t work out where she had been treated and she had quite loose clothing on as well. So it did look like there was an overall increase in body weight. 

Dr Sean   

Yeah, so I mean, she may have a PAH. But we need to see the actual sounds, rather than everyone who looks at it or the lay people look at it. Gosh, she’s got fat and she’s blaming CoolSculpting, I think that’s wrong. Because of course, sculpting can’t can’t make a look fat, but it certainly can’t give you pockets.

Trish

We do this all the time. So you go first,

Nic

I’m gonna say we did find an article, um, but it’s quite old. It’s from 2004. So it’s very old and it said that this happened to one in 20,000 patients and worldwide, they’d only been 33 confirmed cases, have you heard of any actual reliable data of? 

Dr Sean   

What the problem with reliable data in aesthetic medicine is that we have very small sample sizes. So our power calculations are really small. So they do kind of manipulate the data to give you these figures. So I don’t put too much stock in these figures. If you look at it less compared to medical emergency medicine research, we were looking at sample sizes of upwards of 500,200 50,000 500,600 50,000. To draw a conclusion, with most cosmetic papers, it’s 20 patients, or the most, a couple of 100 and they’re really not powered for calculation. So I’ve seen anything in the literature from from one in 20,000 cases to one in 4000 cases, depending on the sample size. And the other thing, again, people will probably lambaste me for this, but I think it’s underreported, when there is a complication in the aesthetics world, we tend to kind of deal with it on our own and brushed it under the carpet, because we don’t want our practices being labeled as, as having a complication. So I think it’s underreported, but it’s definitely real. I’ve seen it personally, I’ve seen two cases that have been referred to me and I know of two other colleagues that have had PAH, secondary to treatment.

Trish

So interesting, because I’ve actually got first hand experience with this, because I actually had, it wasn’t CoolSculpting it was a different cryolipolysis treatment, because of course, I tried everything. And I am one of those people that have something wrong, it will usually happen to me. And I had done on my back fat. And I mean, you can’t see my hands, but I definitely had more shape in the background back. And I have, without a doubt, I have definitely noticed that that area has passed up. But having said that, no doubt I’ve put on a little bit of weight and lost a little bit of weight and then put on a little weight. So I’m like the yo-yo diner. But I keep looking at my back and I’m like, this was just never like that before. So I mean, I can’t say that I can put it down to that but I definitely can understand, and I’ve never said anything to anyone, for the simple reason that you’re too embarrassed, like you’re too embarrassed to actually say that you got the treatment first off, and you’re too embarrassed to sort of, I’m not going to go back and say, Oh, my God, look at me, I’m better it’s just not something that I think people are going to do.

Dr Sean   

Yeah, look, I agree with you. And just before we go any further, I, this isn’t about CoolSculpting. And we’re not here to belittle one device as cryolipolysis as a whole. So there are a number of cryolipolysis devices out there. I mean, look, I’ll put my cards on the table. I’ve got three CoolSculpting machines, unfortunately but we still use them. And they’re great machines that I mean, there’s no doubt about the fact that core sculpting does work with regards to your problem Trish and the fact that you feel like you’ve got extra bulk around your flank. I mean, that really is a clinic responsibility and there should be some before and after pictures. And if you’re after pictures or worse, or the same as your before pictures, then that should be something that your clinic should be addressing with another modality or something different. But it really does, it annoys me that you’ve had cosmetic treatment that isn’t cheap and you’re dissatisfied with that. And you’re not prepared or you haven’t been approached by that clinic to go back and say hey Trish, you had CoolSculpting a couple of months ago a couple years ago. How are your results? Can we see them? Can we take some pictures and then say oh well you’re not satisfied. Okay, let’s see what else we can do to make yourself happy because what’s probably happened is you’ve had a bad experience at that clinic and you’re not going to go back there. So they’ve lost the client.

Trish

It’s really funny because I’m like I didn’t actually like, maybe if we had taken before and after photos six months after having it done. Whereas it’s been used now and then something and I’ve heard of it before and I’d wondered whether I was one of these people that this had happened to with cryolipolysis and then as the years have gone and I don’t know if this actually keeps getting worse and worse and worse but the more I look at myself like that net bulk on the flanks just sounds horrible but yeah, that back fat or whatever it is, I’ve got is just, I think it keeps getting worse. I’m like, Whoa,

Dr Sean   

PAH really is in the shape of the cup, really do see it so it really does stand out when you get it but yeah, it’s um it’s a very difficult problem to treat.

Trish

And do you reckon because I had actually heard of it ages ago but I didn’t know what it was called and I probably won’t remember when we finished this some podcasts as well because you know not a perfect um original consumer I always say not a professional but why do you think that this PAH or Paradoxical Adipose Hyperplasia has come to people’s attention, it would be lender or is the issue been bubbling for a while because you just said you’ve already had two patients just come through your door that it had kind of had that happen to them.

Dr Sean   

You know, look at it I think again, you’re right it’s come to the forefront of the consumer because Linda has posted that and she’s blamed her or she’s highlighted the fact that PAH is there and but in the industry we’ve known about it since the since the early days certainly for the last 10 years since CoolSculpting has been around we’ve known that PAH is a real thing. It’s a rare thing but it is there and the companies will certain companies that do own some of the cryolipolysis machines have a whole treatment plan and and they will rectify that problem for you if it happens I certainly know that allegan were very responsive with their with their incidence of PAH and they and they did rectify it for the clients that did report back that that was of course cultural machine it caused it.

Trish

And I guess in Linda’s defense it could be something along the lines of where she you know she because like she was obviously put on a bit of weight to want to have the crawler process in the first place and maybe she’d put on a bit of weight or maybe this had happened in the little pocket which made her depressed which made her bigger all over so it’s you can’t you couldn’t put it all down to just one thing I wouldn’t eat but it’s just like a domino effect.

Dr Sean   

But she does have PAH that needs to be addressed that needs to be fixed.

Nic

The things I do like about the CoolSculpting machine is the the temperature gauge because I have also had the one that you had Trish the other device um I assume you don’t want me to say the name that’s why you said another device and I felt frozen for hours and hours and hours afterwards and so on I really feel like that was too cold and if I’d been on there any longer I was gonna have some sort of freezer burn.

Dr Sean   

Yeah look and that’s the one of the things that CoolSculpting is the premier gold standard cryolipolysis device out there with the safety profile is second to none. And if you follow the instructions with CoolSculpting I don’t think there’s been any burns from a CoolSculpting machine that I’ve certainly seen burns from a CoolSculpting machine that was used incorrectly and I’ve certainly seen lots of burns from machines trying to copy a CoolSculpting machine but I haven’t seen too many adverse effects from cost cutting I mean I think it’s a great machine it’s very safe and it works is just unfortunately outdated.

Trish

It’s really funny because new things come on the market all the time so like you said outdated it’s just that better things have come along now I guess yeah. So what should we be doing apart from eating properly while having an exile but sitting aside. What are the things that we should be doing to treat those stubborn bulges, post lockdown and pre summer?

Dr Sean     

So I mean look, nothing’s gonna really replace a healthy diet and good exercise. But what these devices are going after are those pockets of fat that you can’t shift. So I mean, we’ve all got I mean I have middle age spread and you’ve got the love handles and I can go to the gym and do sit ups and sit ups and sit ups and workout workout workout, but I always store fat around my midriff. So that is where these machines come into their own and they’re really there for targeted pockets of fat and they work incredibly well. So again, bingo wings, banana rolls and midriff spreads back fat bra fat. These are classical areas for those little pockets of fat we can really target with a non invasive device and which, beforehand the only option really was to was liposuction. But now we have a non invasive option and they’re getting better and better and better as the years go on, and the treatment times are getting shorter and shorter and shorter and the treatments are getting more and more comfortable and cheaper. And I think it’s getting liposuction around for its money. I don’t think it’s going to replace liposuction at the moment I still think liposuction is the gold standard but we’re certainly given them a run for their money and for people that don’t want to have an operation have a general anaesthetic or tumescent anesthesia and go through that bruising and discomfort and their downtime I think these machines are an awesome option but again, they do not replace exercise and a good diet.

Trish

I didn’t want to hear about exercise and dieting.

Dr Sean    

I didn’t even say dieting, I said a good guy. You don’t need a good guy, you just need to do things.

Trish

Exactly. I just want to eat what I want and be skinny like that work.

Dr Sean    

Yeah,

Nic

Especially when we see your fish and chips on Instagram.

Trish

I was gonna ask obviously you’ve got a lot of experience in body contouring and I’m loving those little like bingo wings but like you just said a whole bunch of ways I’d never even heard before. And I thought it was the fat like, I thought I knew everything to do everything to do with fat. But is this like this? I’ve always wondered this question because I’m absolutely addicted to Dr. Norman Swan at the moment, and I’m listening to his audio book and he talks about the fact that it’s really dangerous to have, for a man to have more than 90 centimeter waist and a lady, I think it’s 84 or something like that. But if you were to get, say for example, if you were to have some body contouring around your belly to bring you even though it was not taken off in the natural way is that still going to be a benefit, health wise?

Dr Sean    

You’ve got to distinguish between the different types of fat so the fact that we, as medical professionals, talk about that, that’s really bad for you, is the visceral fat. So it’s the fat that’s around your organs, it’s the fat that sits around your heart and you get inside. And we can’t access that with a Cryolipolysis device or a fat reducing device. What we can try and attack is the fact that you can pinch on the outside. So those old guys with a beer belly, they’ve got that big beer belly, if you actually go up to them and, and there’s a certain amount of fat that you can feel that there’s also fat on the inside that you can’t feel but his firm when you press on their belly. That’s the stuff that’s dangerous but you don’t get one without the other as my theory. If you can, if you have a good diet and reduce your visceral fat, your inside fat, your outside fat will reduce. And then you can use these devices to reduce the cosmetic appearance of those little bits of fat that you can grab, see if you can pinch fat and it feels soft. That’s the ideal kind of fat that we want to put in these devices.

Trish

I could feel those devices like I’m just having a little pinch now. 

Dr Sean   

And we all can do less of that. Unless you’ve got like 3% body fat, you’re as bare as you can pinch. Yeah. And as we get older, there’s even more areas he can pinch.

Trish

What do you reckon like, because there’s so many more out there, so someone’s looking for body contouring? What sort of thing do you think they should be looking at trying?

Dr Sean   

But my two favorite machines out there at the moment are obviously the truSculpt iD. I think it’s a great device and they’re the ones I’m watching at the moment that I’m really interested in and I’ve used and I really like it. I think it’s a really good machine and I can’t buy it because I’ve got too many machines but I’d love to buy or may in the future,  is the Venus Bliss with two different modalities there. And I just think that they’re cracking shakes both of them. And I think if you had either one of those in your practice, I think you’d have people queuing up to.

Trish

What are the modalities?

Dr Sean   

TruSculpt iD is an RF device so it’s using a radio frequency to heat the fat cell. And then we all know that if we can heat a fat cell just as if we can call a fat cell to a certain temperature then it will go into apoptosis and it will die and permanent death. And then the Bliss is the latest 1064 laser that uses a laser beam to bypass the front part of the superficial part of the skin and go into the fat and heat the fat. And again, they’re both quite short, trims are very comfortable and they work. I’ve had both and I’ve been impressed with both devices.

Nic

So sure, when someone comes into your clinic, you give them a hot or cold option. How do you determine who gets what? Or is it a price thing?

Dr Sean   

How do I do it? It depends on their family. Well, you because I’ve got both I need to try and push both. But if I only had one, I would only push one. Personally, yeah, look, I mean, we’ve got to try and get these machines to make money for us in this there’s I said, there’s no doubt that CoolSculpting works. And there’s no doubt that I think the edge that CoolSculpting has over the other devices is that it can deep bulk, large areas of fat with the bigger hand pieces, and it just does it so well. With the smaller devices, they don’t have to be able to pinch that up into a cup or a suction cup. And so it’s a lot more versatile, and the treatment times a lot quicker. So I have to gauge what type of fat we are, where the area of fat is, how long the patient’s got, how many times you want to go. Again, what we’ve tried to do in the past, and I’ve certainly spoken to people at tell hims in Denver, who has both devices, we do like a fire and ice package to try and get both but but ultimately, I think you could survive with just one of those newer devices in your practice, unfortunately. But I know LCA has just bought a whole barrage of CoolSculpting machines. So that is my issue you’re gonna see CoolSculpting cycle prices hit go go through the floor, which is what’s happened with laser hair removal and that’s why most people are moving away from laser hair removal in our industry because you can’t compete with the big guys like LCA who drive the prices down to to stupid monitor almost cycle price. And I think we’re gonna see the same thing with the CoolSculpting and unfortunately it is CoolSculpting the device that they bought. And I think you’re gonna see that modalities to get bastardized and I think you’re gonna see the prices drop and we’re not going to be able to compete with them and unfortunately I have three CoolSculpting machines that are going to be doorstops in the near future.

Nic

You have some really great devices and I think people do like going to a more intimate and bespoke clinic as opposed to going to a clinic in the middle of a shopping center.

Dr Sean   

I agree.

Nic

And the other thing with the CoolSculpting is the plastic if you’re in a clinic that gives that little bit more attention to detail and care you know and treats you more personalized then they will take that little bit extra time that after by the stick I don’t even know how to describe it apart from playing at the butt seat but what I mean the massaging afterwards.

Dr Sean   

Yeah, we massage just the ballistic afterwards and at the end there my worry is that there are a couple other rare complications with cryolipolysis with some nerve pain that can be up to one in 10 patients and if if you don’t have good follow up and good medical backup you’re going to have patients out there that are really going to suffer and I’ve suffered from nerve pain and it is excruciating when it goes on for about a week so if you don’t know how to treat it and you don’t have access to good medication and monitor the patients it’s gonna be a real problem for them I think it’s going to put that machine again in a bad light like we’ve seen with laser burns.

Nic

If you’re in and out really quickly like a revolving door you know through a franchise clinic yes I don’t know how someone like me has been worse would karke

Dr Sean   

Wow. Okay, I think I think it’s gonna be an interesting space to watch.

Trish

And also like I don’t know when you say ballistic to me that sounds really yummy. So we won’t talk about the ballistic. But the other thing I was gonna say is also, if you go back like I’m sorry, why it’s really important to have that close connection with your clinic and so that if there is any issue, it seemed to straightaway you got to have that follow up because it’s true, being left high and dry. And I’ve never probably set it to anyone else but there’s no way I’d be recommending it to someone because of my experience so I haven’t tell them the bad but I haven’t told them the good either so you know whereas if it had been a little bit different.

Dr Sean   

Oh yeah absolutely and it’s bad it’s bad for that device too because I say CoolSculpting does work there’s no doubt about these papers and papers and papers that show that we’d get you know 20 to 25% fat reduction with one treatment and that’s awesome.

Nic

Well, we look at your patients on Instagram your back jobs and all your famous patients that they want to look like them.

Dr Sean   

So do I,  but the picture is all about hard work. She’s put a lot of hours into that body, she’s very focused and very motivated so that’s big. 

Trish

That’s so true. You can’t just you know expect to eat what you want, drink what you want and look like a supermodel you know unless I don’t know like you can jeans can only take you so far but these days when you say people like you just you know they work for it I thought about it and I’m not that committed myself not yet anyway I’ll maybe,  I’ll make it.

Do you think that the cosmetic surgery, the plastic surgery aesthetic landscape all that is gonna change next year because we are only a couple of what it should in 2022 I should say because who knows when anyone’s gonna listen to this podcast and we finally open up.

Dr Sean   

I think it’s a really exciting time for our industry. In the past there’s been some big hitters which have really dominated the landscape whether that be on the device front or on the injectable front and you can now see certainly in Australia there’s some new players coming in and they are really sticking it to the big guys and I’m really excited to work with some of them they’ve got some good products, they’ve good customer service it’s really about being focused on their customers and giving them the support and education that they need and I think a couple of the big guys lost sight of that and and look we’ve got some really exciting and devices and filler and hopefully another talks coming into Australia soon I think they’re going to give the big guys a run for their money so it’s going to be an exciting time. The other thing is everyone is interested in aesthetics right now. I have nurses at work coming up to me on a daily basis wanting to leave emergency medicine or leave the front line and do something like perceivers is a little more fun and it is more fun and a little less stressful and you don’t really want to have stress in aesthetic medicine but I think you’ll see a huge boom in people wanting to get into into the industry which is really exciting and also the uptake from the general public I mean everyone went after this zoom. Yeah, the zoom boom everyone’s been on zoom, everyone’s been looking at it what’s what everyone else’s house looks like and what’s on the shelves behind that everyone is having a zoom meeting with nothing for us but and then they’re looking at themselves and looking going, oh I don’t like that pigmentation, I don’t like the way my lips, I don’t like the way my cheeks are, I look old or and so that they’re very interested in what they can do to improve their appearance. Because we’ve never ever stared at ourselves out you know on a daily basis. We quickly brush teeth, look in the mirror and then after work, but we’re forced into a lockdown to do zoom meetings where we sit there for an hour, maybe two hours looking at ourselves. 

Trish

 We have never been this big ever and like seriously, it’s huge at the moment. It’s driving me nuts.

Dr Sean   

So you know that the facial plastic surgeons, the nose jobs, the bluffs, the troll life policies, the fat reduction around the face, the filler, the botox, just basic skincare and looking after your skin texture and pigmentation through skincare, these guys, it’s gone through the roof. So it’s a really exciting time and I think it’s gonna be all focused on aesthetics. And we just need to make sure that we keep our standards high. And we look after our clients and we deal with any problems that arise.

Nic

Sean, you talk about the big, big guns and you’re the Axl Rose like from billions in the aesthetic industry. What is Zebrafish?

Dr Sean   

Zebrafish was something we thought of Catania and I, my business partner. Zebrafish, we we came out of the first lockdown, and we came out pretty battered and we looked around the marketplace, and there was nobody who was currently doing a virtual, or we didn’t think we couldn’t find anyone that was doing a virtual skin consultation, where you can basically have what we give you in the clinic. With regards to skin consultation and skin care, not device or, or treatments, you can have exactly the same consultation that you get in the clinic. But you can have it in the comfort of your own home, if you’re in lockdown, or if your time post. And we realized that coming through the first lockdown that this wasn’t going to be the end of it. And every business not seen a lot of my friends pivot their businesses where they will restaurant tours, and they pivoted to do takeaway or delivery, we had to survive what we were going to go through, we had to pivot the business. Unfortunately, it’s taken a year for us to get to the stage where we’ve found a product that we can launch. Zebrafish basically is a, it’s a face to face consultation with a degree qualified dermal therapists that will give you a virtual skin consultation and then we’ll recommend the products that we think would be suitable for your skin. And you get those posted out to you in a nice box and then we will arrange a follow up appointment for you. Or there’s always the if you get your skin care and you have a reaction or there’s something not right with them, then you can jump on, on to a virtual consultation with us. And again, we’re open like that, like the clinics open from eight until seven or eight. And there’s somebody there that you can jump online with and have a virtual consultation with and say, look, my skin is breaking out or something’s happening. So it really was to try and get that in clinic experience but online.

Trish

I love that because I have not stopped shopping online, especially because I’m in Sydney at the moment in lockdown looking after my daughter who’s pregnant and we can’t actually go anywhere. So the only thing we can do is shop online and we were talking about Zebrafish this morning because she needs some skincare. Is it because it’s true, like where do you go like I can’t go up? 

Dr Sean  

Yeah, so I think the information out there is that there wasn’t a huge amount of information out there and lots of people are buying the wrong things or following their favourite Instagrammer and saying you are going to use what she uses and they’ve got a completely different skin type to that person. And no wonder they didn’t get the results they were after because that wasn’t the right skin care for them. So it really is about matching the right skincare to the right person.

Trish

And skin care so important now while we wait can’t get in any of the other stuff down like, 

Dr Sean  

It’s all we got.

Nic

And the name, tell us about your unique name that we’re never gonna forget.

Dr Sean  

That’s a lot like a tenure in that one, we just wanted something different, something that was a little fresher. That moved away from flawless and that will appeal to a younger market. And so we did some research, we did some work with it, with their marketing company and we found that the zebrafish is the one of the only animals that can regrow its own skin, and organs. So we thought that that’s a great, great name. And I like moving forward with logos and styling. So proficiency is a cute little logo.

Trish

So good.

Nic

Very cool. Now, it’s really cool. I love it. And how have you gone doing implementing it without having the ability to touch?

Dr Sean    

Look, it’s going really well. We’re getting lots of people who are very satisfied but I think it really is just about that face to face consultation. The fact that you’re actually talking to someone you’re not talking to a bot or something impersonal isn’t a one on one consultation. And that’s your dermal therapist so if she says to you, or he says to you, or let’s touch base again in a week, and let’s have a chat about how you’re going with your skin regime. I just don’t think that’s been offered before and I think that’s very unique to something that we’re doing and I think that I’d like that. And to have that sort of personal contact or how to have that appointment to look forward to when we’ve got nothing else to look forward to at the moment. We can’t go and see a therapist like, talk to you guys. Yeah, it’s great to actually see you and I have an interaction with you that I haven’t. I don’t know when I’m going to see you guys when we’re going to be able to get face to face. So it’s good to build a relationship and then hopefully when we open those clients that are in Melbourne that want to come and want to come to Flawless and have their consultations live they can do that. But if you feel more comfortable doing it online and lots of people do it, lots of people who don’t want to come into the clinic for whatever reason, it is maybe they’re too embarrassed to come in, maybe their time is poor, or there are a whole raft of reasons why. And if you can set aside 15 minutes for a chat with the drilling therapist online I think lots of people will take that up. And hopefully lots of people will come into the clinic but we were I think we need to offer both.

Trish

I think a lot of people just don’t want to go to do this stuff anywhere. Like a classic example of that is my daughter, she does not want to go out, somewhere to get us. She doesn’t want to see someone like, she doesn’t mind online, because it’s still quiet. 

Dr Sean  

You’re not going to catch COVID through a computer. I haven’t seen any research to say that you can do it but yeah. And I think moving forward with this whole COVID pandemic, people are going to want to back off with seeing people that aren’t that they deem aren’t necessary to see if you can do it online. Let’s do it online and you’ll see this now, we wouldn’t have done this podcast. A few years ago, you would have you’d have we would have had a chatter at a conference.

Nic

Yeah, yeah, absolutely. But you’re so right, Trish for pregnant women. It’s so hard because of all the hormones, skins just all over the place. And right, yeah, why would you want to go anywhere? It’s such a vulnerable time and then my daughter just turned, my oldest just turned 16. And the same thing desperately wants to look good for TikTok. Yes. But you ended up with a million different things. And nothing that works because nothing’s actually prescribed for you. So for someone like my Ela, where do they go? How do they find you? Do we just google zebrafish?

Dr Sean   

Yeah, well, look, we’re still working on our Google ranking. So if he’s Google’s zebrafish, you’ll get a whole heap of stuff on actual zebrafish. But if you google separate fish skincare or Zebrafish Collective then we should come up and we’ve also got an Instagram page that you can log on to and follow and then there’s a link into the birch into our actual website. But hopefully, as we do more SEO and as we get our marketing company together it will be a little bit more front and center when it comes to a Google search. And then you’re talking about TikTok, I think my daughter, my eldest daughter, who’s 16, got some skin. I won’t tell you what it was, but she did something with her skin that somebody on TikTok told her to do and it actually burnt his skin. What are you doing? Where did you learn this? Oh I’d TikTok, I’m like we’ve got a whole clinic that can do this for you, why are you taking advice for TikTok? So these youngsters, the young people there aren’t TikTok all the time and they’re taking wrong skin care information from TikTok and I think hopefully superficially be able to plug the gap where we should do some Zebrafish TikToks and get the latest shows skincare.

Nic

Yes yes. You should.

Trish

Zebrafish the website looks amazing, Sean. It looks amazing. Love it sir. 

Nic

What was it, Trish?

Trish

Zebrafish Collective.

Nic

I’ll have a look at it. My daughter actually put lemon on her face and went out into the sun to get rid of her freckles.

Dr Sean   

Well that yeah, on lemon have heard and my daughter’s friends have had toothpaste going on spots and stuff and that’s gonna be I leave it on overnight they go to bed they put the toothpaste on they go to bed and then they why they wake up with a red burn mark on their face. Because a PAH is all wrong for your skin, teeth bases it’s not supposed to be on your skin, they’ll burn you.

Nic

I think you should do a post on that. You’d be surprised how many people do that?

Dr Sean   

Well, we’ve made that. I think that’s a great idea. I think we may get some of the dermal therapists to do some myth busting skin care tips through Zebrafish and TikTok and Instagram. Maybe there’s something we should do that’s probably a good idea.

Nic

Absolutely. I will definitely be watching and definitely be sharing that with my daughter and then she’ll share it with all her friends and friends and so your daughter away, goes, oh my goodness, you’re going to be dealing with a lot of millennials.

Dr Sean  

Well you know that’s the time for them to start on their skin care and it doesn’t need to be complex or expensive stuff it just needs to be a very simple skin care regime and I think we can certainly help because there’s a lot of acne out there. A lot of it’s hormonal but certainly skincare and and and can go some way to helping our millennials get better skin.

Nic

Yeah, it’s such a hard age because they do so much. Their appearance and it really impacts their self worth as they grow older.

Dr Sean  

Always and what they wear and it’s just…

Nic  

We just don’t care. Yeah. T shirts and trackies Oh, thank you so much, Sean for chatting with us today. We’ve had so much fun. It’s always a treat to chat with you, to dance with you.

Dr Sean  

I mean, hopefully one day, we’ll be up at a conference and we’ll be able to have a drink, dinner, and a dance.

Nic  

Yes. We’re hoping for NSX next year, aren’t we Trish? ASCD, I think will be even before. 

Dr Sean  

And I said no brakes.ASCD will be first. I think that’s February, fingers crossed. And that’s always an awesome conference to go do one of the big hitters of the conference calendar so yeah, I’m looking forward to that. That’ll be awesome.

Nic  

It will be and Trish, do you have anything else you wanted to add before we wrap up?

Trish

No, except I’ve got to say I’ve fallen into the rabbit hole of your website now as ever is the bomb.

Dr Sean  

You know we’ve done a lot of work on that and yeah, hopefully it is something different that it’s not being offered at the moment although a lot of people are starting to know with the lockdowns proceeding but yeah, it’s just it’s just taken us a while to get there but we’re there.

Nic  

Fantastic. Well done. This is Trish staying down now. She’ll be on that.

Dr Sean  

Yeah, book on the counter will be great to see you..

Nic  

Thank you so much. I’ll definitely book in for a consult too and get my daughter to and we will see you again very soon. 

Dr Sean  

I hope so.

Trish

Thank you so much. Bye.

Leave a Reply

Your email address will not be published. Required fields are marked *

Well, like all good quickies it's time to dust off and get back to our day jobs! If you liked the podcast please rate us because we need the validation for our fragile hearts. If you have a story to share or have a burning question you would like us to cover please slide into our DM’s on Instagram at @transformingbodiespodcast. Stay positive, keep your boobs and chins high until we chat again xoxo Trish